Level 4 Award
in Operations Management in Tourism and Resort Operations
Level 4 Award could transfer 20 credits and 50% tuition fees to Level 4 Diploma programs of UKeU and/or Partner University.

Level 4 Award in Operations Management in Tourism and Resort Operations
The aim of this award is to explore operations management in the tourism and resort industry, focusing on holiday management, marketing, and distribution. Learners will make strategic and tactical decisions to address operational challenges and achieve success.
Could transfer 20 credits and 50% tuition fee to the Level 4 Diploma in Hospitality and Tourism Management of UKeU.
Learning Outcomes:
1. Demonstrate knowledge of the tour operator’s industry within the travel and tourism sector
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1.1 Explain the recent trends and developments in the operator industry.
2 Evaluate the stages involved in constructing and marketing holidays.
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2.1 Assess the steps and stages involved in constructing holidays.
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2.2 Evaluate the factors to consider in the development a implementation of a successful business plan.
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2.3 Assess the different methods of contracting and their suitability in the context of the different types of tour operators.
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2.4 Develop a plan to design a promotional brochure.
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2.5 Assess the suitability of alternative methods to a traditional brochure.
3. Understand the function and structure of resort operations.
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3.1 Examine the function of the resort operations of operators.
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3.2 Describe the structure of the resort offices of different types of tour operators.
4. Understand how to develop a business strategy for a resort/tourist operation.
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4.1 Explain why different resort office structures are adopted.
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4.2 Explain the key areas to include in a business strategy and their importance.
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4.3 Analyse the factors to take into account in relation to the given resort/tourist operation.
Topics:
Tour Operators
Course Coverage:
- Understanding the role and responsibilities of tour operators in the travel industry.
- Exploring key business models and practices in the tour operations sector.
Trends and Developments in the Tour Operators Industry
Course Coverage:
- Analyzing emerging trends and innovations in the tour operators industry.
- Evaluating the impact of technological advancements on tour operations.
Developing Holidays
Course Coverage:
- Understanding the process of creating and packaging holidays.
- Exploring factors influencing holiday design, including market demand and cultural considerations.
Brochures and Alternative Methods
Course Coverage:
- Analyzing the use of brochures in marketing tour packages.
- Exploring alternative methods of promotion, such as digital marketing strategies.
Resort Operations
Course Coverage:
- Understanding the logistics and management of resort operations.
- Exploring strategies to enhance customer satisfaction at resorts.
Resort Offices
Course Coverage:
- Examining the role and functions of resort offices in supporting operations.
- Understanding the administrative and customer service responsibilities of resort offices.
Incidents Affecting Resort Operations
Course Coverage:
- Analyzing common incidents that impact resort operations, such as natural disasters and health crises.
- Developing measures to mitigate and manage operational disruptions.
Issues and Measures
Course Coverage:
- Exploring ethical, environmental, and operational issues in the tour operations industry.
- Identifying strategies to address these challenges effectively.
Indicative reading list
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Mill, R. (2012). Resorts. Hoboken, N.J.: Wiley.
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Murphy, P. (2008). The Business of Resort Management. Oxford: Butterworth-Heinemann.
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Chuck,K,G. (2012). World of Resorts: From Development to Management.: Pearson College Division
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Middleton, V. and Clarke, J. (2012). Marketing in Travel and Tourism. Jordan Hill: Taylor and Francis.
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Roday, S., Biwal, A. and Joshi, V. (2012). Tourism Operations and Management. New Delhi: Oxford Univ.
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Pr. Pender, L. and Sharpley, R. (2005). The Management of Tourism. London: Sage.
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Tsiotsou, R. and Goldsmith, R. (2012). Strategic Marketing in Tourism Services. Bingley, UK: Emerald.
Entry requirements
- Learners must be over 18 years old.
- Relevant Level 3 Diploma or equivalent qualification
- Or GCE Advanced level in 2 subjects or equivalent qualification.
English requirements
If a learner is not from a predominantly English-speaking country, proof of English language proficiency must be provided.
- Common European Framework of Reference (CEFR) level B2 or equivalent
- Or A minimum TOEFL score of 101 or IELTS 5.5; Reading and Writing must be at 5.5 or equivalent
- Or A minimum Pearson Test of English Academic (PTE Academic) score of 51 or equivalent
The UKeU reserves the highest decision-making authority regarding admissions and may accept or reject applicants following a thorough review of each applicant’s profile, ensuring that only those capable of benefiting from the course are admitted. Qualifications from diploma mills or fake universities/institutions will not be accepted by UKeU and/or Partner University.
After graduating with Level 4 Award, students receive all certified documents from the UKeU.
Certified Documents:
- e-Certificate from the UK eUni Worldwide (UKeU).
- Hard copy certificate from the UK eUni Worldwide (UKeU) – Optional.
- Accreditation of Prior Experiential Learning for Qualifications (APEL.Q) certified from UKeU for credit and tuition fee transfer.
Because the course is accredited and recognized, learners can easily use their qualifications in the workplace and enjoy many opportunities for career advancement. In addition, if you wish to pursue a degree from UKeU and/or a Partner University, all credits and 50% paid tuition fees can be transferred.
The UKeU’ Level 4 Award means:
UKeU Level 4 Award is a qualification at the undergraduate level and is equivalent to the following:
- Level 4 Certificate of the Regulated Qualifications Framework (RQF) in the UK
- Level 7 Certificate of the Scottish Credit and Qualifications Framework (SCQF)
- Level 4 Certificate of the Credit and Qualifications Framework for Wales (CQFW)
- Level 4 Certificate of the European Qualifications Framework (EQF)
- Level 5 Certificate of the Australian Qualifications Framework (AQF)
- Level 4 Certificate of the ASEAN Qualifications Reference Framework (AQRF)
- Level 5 Certificate of the African Continental Qualifications Framework (ACQF)
Learners can transfer all credits and 50% of their tuition fees when enrolling in UKeU and/or Partner University academic programs if they wish to pursue an academic degree.
Credits transfer:
Learners can accumulate 20 credits from the Level 4 Award program when participating in the Level 4 Diploma program. Please see the credit transfer policy HERE.
Tuition fee transfer:
When enrolling in the Level 4 Diploma program, graduates from the Level 4 Award will receive a fee reduction equal to 50% of the tuition fees paid for the Level 4 Award. Please refer to the tuition fee transfer policy HERE.
The UKeU Micro Degree course allows learners to transfer credits and 50% of their tuition fees toward full degree programs offered by UKeU and/or Partner University. UKeU reserves the right to limit admissions once enrollment exceeds the set quotas.
Apply Policy:
- To participate in the UKeU Micro Degree course, learners need to meet the entry criteria corresponding to each level. Please see the “Entry” tab for more details.
- UKeU will not accept applicants whose entry qualifications are from fake universities or institutions that are not accredited.
- English is not a mandatory entry requirement for Micro Degree course, but candidates need to ensure that English is used in reading documents, listening to lectures, and doing assignments. Applicants should note that English is a mandatory requirement when switching to an academic program at UKeU and Partner University.
Apply Process:
- Step 1: To request a consultation for a course that best suits your needs, please email support@ukeu.uk. Our admissions department will contact you to guide you through the required documentation and the next steps in the application process.
- Step 2: Once your application documents are approved and the application fee is paid, UKeU will issue a Letter of Acceptance (LOA). You will then follow the provided instructions, including payment of the tuition fee.
- Step 3: After the tuition fee is paid, UKeU will issue a confirmation letter, provide your login details for the e-learning system, and send you all relevant documents.
- At this point, you have officially become a UKeU student. Welcome, and enjoy your learning journey!
The UKeU Micro Degree course is fully online, allowing you to study anytime and anywhere. You also have the option to attend live classes with UKeU. Final exams will be uploaded to the system and assessed by the UKeU academic board. Learners are required to submit assignments on time; failure to do so will require payment of a resit fee (with up to two attempts allowed). Continued non-compliance on a third occasion will result in being considered as having discontinued the course, and tuition fees will not be refunded.
Pricing Plans
Take advantage of one of our non-profit professional certified courses with favorable terms for your personal growing carreers.
- Full online videos
- e-Books
- Self study contents
- Online tutor videos
- Assignment guide
- e-Certificate
- Hard copy certificate
- APEL.Q certified from UKeU for credit and tuition fee transfer
- Deliver hard copy certificate and all certified documents to your home
- Transfer full credits & 50% paid tuition fees of this award to equivalent academic programs
- Opportunity to get scholarships when becoming Partner Universities' international students
(*) In the event that you receive a scholarship or discount, the fee you should transfer is the amount you actually paid.
UKeU MICRO DEGREE
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